Family-owned businesses face unique challenges, such as balancing legacy with innovation. Our coaching and consulting services prepare leaders at all levels to navigate these complexities. By partnering with a professionally trained coach, leaders gain personalized insights to expand their perspectives, optimize their strengths and enhance both personal and professional performance.

This deeper self-awareness leads to more effective communication, stronger relationships and greater confidence, resulting in resilience and long-term success within the family business.

Coaching for Family-Owned Businesses

Downtown Little Rock

Services for Leaders of Family-Owned Businesses

Formally trained coaching recognizes the necessity of taking an individualized approach to our clients’ needs.

We provide the following coaching and consulting services: 

  • Coaching for Leadership Development for Family Members and Successors

  • Governance and Decision-Making Support Consulting

  • Conflict Resolution and Communication Consulting

  • Strategic Business Growth Planning

Our Approach to Leadership Coaching

With over two decades of executive leadership experience within Fortune 500 environments, Franklin Shirrell understands firsthand the unique pressures faced by business leaders. Having led over 1,000 associates across 230 locations and navigated major challenges such as the 2009 financial crisis and the 2020 pandemic, Franklin knows the critical importance of developing resiliency and awareness within key leaders to perform at their best, both professionally and personally in the face of major challenges.

Franklin’s coaching approach is grounded in a strengths-based methodology that focuses on helping executives identify and leverage their natural abilities. By tailoring his coaching to the individual needs of each leader, Franklin empowers them to take ownership of their path forward and create actionable strategies that align with their unique strengths and passions. This approach leads to more effective leadership, better communication, and stronger relationships, both within the business and in personal lives.

Franklin’s deep understanding of how leadership decisions affect not just the business but the families behind them makes him uniquely suited to coach family-owned business executives. His holistic coaching method addresses the full spectrum of demands on a leader’s time and energy, ensuring that the impact of the coaching is felt in the boardroom and at home.

As professional coaching involves the whole person, both professionally and personally, life coaching is inherent in executive and leadership coaching. 

Consequently, we offer exclusive life coaching services as requested that help our clients get clarity around their own paths forward in the face of any opportunities or challenges at hand.

Client Testimonials

“By focusing on what we do best, we were able to achieve more with less stress and frustration”

—Chris P.

“Instead of reacting defensively or aggressively, I learned to respond constructively and empathetically, which has improved my communication skills, my relationships, and my ability to resolve conflicts”

—Robert M.

“I strengthened my listening skills for deeper understanding rather than simply to respond.”

—Samantha S.

Understanding the Value of Executive Coaching

Research shows that organizations that embrace coaching experience measurable improvements in leadership effectiveness, team collaboration and bottom-line results.

  • 55-60% Improvement in perceived leadership effectiveness by leaders and their teams.

  • 75% of the participants and stakeholders indicated that the value of coaching was “considerably greater” or “far greater” than the money and time invested.

  • A meta-analysis of eighteen studies of coaching in organizational settings showed that coaching has a relatively large effect on clients’ coping capacities and resilience, subjective well-being, attitudes, performance, and goal attainment

About Legacy Coaching and Consulting, LLC

Legacy Coaching and Consulting, LLC was founded by Franklin Shirrell, a seasoned executive with over 20 years of Fortune 500 leadership experience. Having led teams through transformative periods—including seven acquisitions, a global financial crisis, and a pandemic—Franklin understands the complexities leaders face in driving long-term change.

As an executive coach and member of the International Coaching Federation, Franklin combines a proven, strengths-based methodology with a deep understanding of organizational dynamics to deliver measurable results.

Ready to Transform Your Leadership Capabilities?

Take the first step by scheduling a free initial consultation. We’ll use this time to explore coaching as an investment in your leaders and/or emerging talent and what we can accomplish together.